Youngsters need to have a good grasp on how to manage their finances.
Clare Francis, head of content at MoneySupermarket, noted that with so many families struggling to make ends meet, it is vital children get access to financial education.
Whether it is from their parents or in schools, kids should be taught about the basics of budgeting and have an understanding of terms such as annual percentage rate (APR).
Ms Francis pointed out that youngsters are going to face some "difficult financial decisions" in the future, so getting on top of their funds now should "stand them in good stead when they're older".
Because of this, MoneySupermarket is launching the SuperKid Savers campaign, which will see parents offered educational packs containing tips from financial experts such as Tracey Bleakley from the Personal Finance Education Group and parenting coach Sue Atkins.
It hopes to prepare children so they are able to make sensible monetary decisions, no matter what the climate is.
Ms Francis added these resources should prove to be useful, because most financial learning is done at home.