Some 44 per cent of Britons consider holidays and weekend breaks to be lifestyle essentials.
Research carried out by LV= has found that nearly half of UK adults are not willing to forsake their trips, despite the current economic climate.
In the year to August 2012, some £83.8 billion has been spent on the pastime, which represents a year-on-year increase on the previous figure of £81.5 billion.
Mark Jones, LV= Head of Protection, said: "The need to get away from it all is important to people when economic times are hard, which explains why holidays … remain the lifestyle aspect that most people are most unwilling to do without."
He added it is not surprising that individuals are willing to make cutbacks in other areas in order to keep their holidays.
More than 5,500 people were surveyed as part of the research and 32 per cent said they had started bringing lunch into work in order to save money, while 11 per cent now take in their own tea or coffee.